Wet Seal, a leading specialty retailer to young women, has launched a new fashion community. The fashion community offers customers an enhanced shopping experience through a social networking platform using the latest Web 2.0 technology.
Customers can also create original Wet Seal styles by building outfits using the entire online assortment. Key features of the fashion community include the ability to build, tag, share and purchase outfits through a personalized boutique, build a fashion network by chatting with other stylists in the message center, and rate and purchase other stylists’ outfits in “The Runway.â€
Originally posted on April 28, 2008 @ 10:54 am