USA TODAY has launched Open Road, an online automotive community.
Open Road will serve as a mainstream, consumer-oriented site for both auto enthusiasts and everyday Americans who love their cars and trucks, love to shop for vehicles and who want the latest information. Open Road won’t report on daily industry news, but discuss it in context of what it means for readers and their cars.
Open Road is the latest addition to an expanding roster of USA TODAY online communities. Recently created are Hotel Check-In, a hotel community targeting business travelers; Game Hunters, with a focus on video games and “interactive awesomeness;” The Oval, dedicated to tracking the Obama administration; and Faith & Reason, a conversation about religion, spirituality and ethics. Several new communities will roll out and re-launch through the spring.
Originally posted on April 9, 2009 @ 7:06 am