A week ago, we reported on the acquisition of Toronto-based ebook reader company Kobo by online retail giant Rakuten. The acquisition is seen as a beneficial move that will give Kobo the leverage to finally directly compete with the other two giant e-book reader brands being made by Amazon.com and Barnes & Noble.
The competition for your e-book reader money is really going to heat up this holiday season as Kobo joins the fray with its announcement of a more affordable new e-book reader. The new Kobo Touch is going to be sold by the company for only $99. [Read more…]