There are lots of different things that probably qualify under the name of a ‘project,’ but especially when there’s a budget, a deadline, and a business involved, particularly with regard to SEO and digital marketing in today’s world, then you’re going to have to come to grips with how to manage it.

And you may think that you can handle just a small group of people with a small goal, but as soon as those variables get a bit deeper, and as soon as a few more people are involved, or maybe money from a client, that’s when it’s better to approach it from a professional angle. [Read more…]