“Star Wars” fans can connect with the Force in ways they’ve only imagined beginning May 25, when StarWars.com launches a completely redesigned website that empowers fans to “mash-up†their homemade videos with hundreds of scenes from “Star Wars” movies; watch hundreds of fan-made “Star Wars” videos; and interact with “Star Wars” enthusiasts from around the world like never before.
With an innovative, interactive site that allows users to navigate to multiple “Star Wars” worlds, a new video focus, and groundbreaking “Web 2.0†features – including a unique online multi-media mixing platform from Eyespot – the new StarWars.com will unveil its redesigned website on May 25 to commemorate the 30th anniversary of the “Star Wars” Saga.
Among the most compelling features of the newly redesigned StarWars.com is the incorporation of an online video-editing tool provided by Eyespot. It allows users to add their own video shots to more than 250 scenes and music taken from all six “Star Wars” films and create their own “Star Wars” movies to share with others.
StarWars.com is also unveiling a new collection of hundreds of videos – many never before seen on the Internet – that will let fans enjoy some of the best user-generated “Star Wars” videos from across the web, including such cult favorites as “Chad Vader,†and five years worth of “Star Wars” Fan Movie Festival shorts, co-presented by AtomFilms.com. StarWars.com will also showcase extensive mini-documentaries that explore the making of the “Star Wars” Saga.
“Since 1977, ‘Star Wars’ has been built on the idea that our fans are the reason we have been successful, and they have long shown their enormous creativity and desire to have fun and express themselves through ‘Star Wars.’ Our new site brings our fans innovative tools like the Eyespot editor that let them do just that in exciting new ways,†said Jeff Ulin, Senior Director of Distribution and Online for Lucasfilm Ltd.
“Eyespot’s creative technology allows Lucasfilm to protect its intellectual property while offering a media playground for fans to have a fun and accessible experience due to our product’s extreme ease of use,†said Jim Kaskade, co-founder and CEO of Eyespot. “We couldn’t be more honored to help celebrate the 30th anniversary of this monumental movie series.â€
Originally posted on May 24, 2007 @ 7:04 am