SecretPrices.com unveiled a new social shopping application for Facebook users called “My Shopping.” Within seconds users can search millions of products, rate and mark items they want or own, and showcase them in their Facebook profile. Additionally, any user can make suggestions or get advice on any product and see a selection of stores to buy from. This enables users to shop online and get advice from their network of friends simultaneously.
“Getting an opinion from a trusted friend or co-worker is worth much more than an anonymous Internet user review,” said Marc Mezzacca, founder of SecretPrices.com.
Forrester Research, a market research company, suggests that most U.S. teen shoppers with Internet access seek a connection and are either physically together, talking on their cell phones, texting or IMing while they shop. Facebook provides another social mechanism that allows friends to establish a connection and a means of communication.
The application combines the latest technologies from Facebook and eBay-owned Shopping.com by leveraging Facebook’s network of relationships and combining it with Shopping.com’s extensive product database.
More information about the application is available at secretprices.com/myshopping.
Originally posted on July 24, 2007 @ 8:35 am