Qumana today announced availability of the Q-Ads tools and the popular Qumana offline blog editor for users of the TypePad blogging platform. Users of Six Apart’s popular hosted blogging service can now quickly and easily insert keyword-based ads directly into their blog posts, whether they use the Qumana editor or not.
“Qumana is thrilled to be offering the industry’s easiest ad insertion tool to this important blogging community,” said Fred Fabro, CEO of Qumana. “Q-Ads puts TypePad bloggers at the center of the explosive growth taking place in online advertising,” said Fabro.
“TypePad bloggers deserve creative and powerful ways to earn money from their blogs. Qumana offers bloggers a unique approach, and we are happy to introduce their tools to our customers.” said Michael Sippey, VP & GM of TypePad at Six Apart.
“With Q-Ads TypePad bloggers can choose which keywords best represent the editorial message of the blog post and then with one click pull an ad from our network that best relates to that content,” added Fabro. “The result is a matching of TypePad bloggers’ content to an ad message, which can give the ad message greater relevance to blog readers. Greater relevance means higher click-throughs and happier advertisers,” said Fabro.
I’ve been a Qumana user for awhile. It’s a great publishing tool, with an every growing ad network. Definetly worth a look if you are new to the blogging scene.
Originally posted on December 6, 2006 @ 2:17 pm