WebTrends Inc., provider of consumer-centric analytics and marketing intelligence solutions, announced that New York Daily News has chosen WebTrends Analytics to gain comprehensive insight into NYDailyNews.com readers.
“We are excited to partner with the Daily News by providing them a full-featured web analytics platform that will give them the ability to meet their complex business needs,†said Bruce Coleman, CEO of WebTrends. “Our strategy to deliver an open platform that can easily integrate with other best-of-breed technology solutions provides innovative organizations like the Daily News with a comprehensive marketing solution.â€
Originally posted on December 3, 2007 @ 11:17 am