Media General has completed the purchase of DealTaker.com, an online social shopping portal that attracts nearly 500,000 unique visitors per month who are seeking shopping bargains.
DealTaker.com is profitable with a robust double-digit profit margin and the transaction is expected to be accretive to Media General’s 2008 earnings. While the specific terms of the transaction were not disclosed, it is an asset purchase made at a mid-single-digit multiple.
Originally posted on March 30, 2008 @ 9:20 pm