KickApps Corporation and Akamai Technologies, Inc. announced significant industry momentum and adoption by media & entertainment companies and global brands for the Akamai-powered KickApps solution that is designed to allow companies to create and cultivate social media communities.
Companies including BET Networks, Scripps, HBO-Cinemax, and VIBE Magazine adopted the social media offering. The KickApps platform enables customers to rapidly deploy community functionalities, such as, user-generated content, social networking, editorial video, syndication of content using Widgets, and media and community management capabilities, on their own websites. These companies add to the over 4,000 organizations that have deployed the Akamai-supported KickApps solution.
The advanced media moderation capabilities of the KickApps platform make it easy to manage the massive amount of content being contributed by communities. Akamai’s flexible and powerful social media capabilities are uniquely equipped to handle the needs of both site owners as well as technology providers through a blend of media management, content and rich media application acceleration capabilities, as well as the ability to optimize the ‘wide footprint’ of social media content. Community and site owners can now focus on what they do best: create highly engaged, active and rewarding communities.
Originally posted on July 27, 2007 @ 8:45 am