AOL websites continued to see strong growth in November, extending year-over-year growth in unique visitors to 22 consecutive months, according to the November 2008 comScore Media Metrix report.
Unique visitors to AOL’s programming content sites grew 3% year-over-year to 54 million in November. In addition, page views climbed 66% year-over-year to 3.8 billion and engagement (total minutes) grew 33% year-over-year in November, showing AOL consumers are actively engaging with the sites. Advertising revenues on AOL’s programming sites have had double-digit growth year-over-year in Q3 2008.
In addition, the recently completely redesigned AOL.com, which opened the site to third-party content, e-mail, social networks and more, grew 14% in page views, 13% in unique visitors and 29% in total minutes, year-over-year.
Originally posted on December 16, 2008 @ 10:57 am