Brash.com, Glam Media’s vertical content network for men, announced its new sports channel anchored by SB Nation, which has also joined the Brash Publisher Network.
Brash.com will package the content and premium advertising of SB Nation’s thriving and growing online communities of like-minded sports fans. For March Madness Brash.com will also offer a micro-blogging module on its homepage enabling real-time, filtered feeds leading up to the Championship.
SB Nation is a collection of nearly 200 individually branded web communities that reach more than four million monthly unique visitors, each site offering high quality year-round coverage and conversations led by fans that are passionate about their favorite teams, leagues or sports.
With the launch of the Men’s Sports Channel, Brash.com now has a presence in all of the major men’s ad categories, and will integrate the men’s ad sales team with the Glam.com team to create a streamlined structure for the benefit of its agency customers.
Originally posted on March 17, 2009 @ 7:16 am