eBay Inc. announced that it has acquired StumbleUpon, an early-stage company that helps people discover and share content online, for an aggregate transaction value of approximately $75 million. This acquisition will provide eBay with in-depth exposure to a fast-growing community-based service with approximately 2.3 million users. StumbleUpon gives people a new way to discover relevant and entertaining content based on personal preferences and community recommendations.
“StumbleUpon is a great fit within our goal of pioneering new communities based on commerce and sustained by trust,†said Michael Buhr, senior director, eBay. “StumbleUpon’s downloadable toolbar provides an engaging and unique experience to its users, but it is the similarities in our approaches to the concept of community that make it such a compelling addition to eBay.â€
Buhr will serve as general manager of StumbleUpon effective immediately. StumbleUpon’s current founders and management team will remain in their respective positions and will work with Buhr to enhance the user experience, evolve its unique product and grow the community.
Originally posted on May 30, 2007 @ 7:08 pm
The money that’s been flowing around with all these acquisitions is sooo scary. Is the bubble about to burst soon?
it’ll all burst one day…