CondeNet, creator and developer of upscale lifestyle brands online, has acquired SFO*Media, publisher of the travel blogs HotelChatter.com and Jaunted.com. Terms of the deal were not disclosed.
This acquisition allows CondeNet to expand its travel offering by building on and complementing its upscale Concierge.com property. All three sites offer a premium service to travelers. HotelChatter.com is dedicated to covering everything related to hotels and lodging around the world. Jaunted.com is a pop culture travel guide, delivering constantly updated travel know-how. The blogs attract nearly one million unique users per month.
The blogs will continue to operate as standalone brands and will be cross-promoted where relevant on Concierge.com. Johnson will join CondeNet as a senior director, continuing to run the sites.
The Concierge.com sales team will sell placement on the blogs, both individually and included in packages with Concierge.com and cntraveler.com.
Originally posted on April 27, 2008 @ 2:02 pm