Widget network Clearspring Technologies announced the acquisition of AddThis, the bookmarking and content sharing service on the Internet. Together, Clearspring and AddThis will serve over 20 billion views per month and reach more than 200 million unique visitors, creating the most widely used set of content sharing services on the Web.
“The Internet is becoming the backbone for digital communications – an essential part of our everyday lives,†said Ted Leonsis, chairman of the board at Clearspring. “With the acquisition of AddThis, Clearspring is now at the forefront of that evolution, connecting digital content publishers and consumers via a single set of universally recognizable tools that enable people to easily communicate with content.â€
Clearspring and AddThis enable people to easily share content with trusted friends and social groups across popular sites like Facebook, MySpace, iGoogle, Twitter and Digg. Compelling content often shared includes Web pages, videos, movie trailers, news, sports updates, trivia quizzes, games, music, and more, and can be shared across more than 80 social networking, blogging and bookmarking services.
Financial details of the acquisition were not disclosed.
Originally posted on September 30, 2008 @ 11:33 am