China YouTV Corp., a company that provides online video viewing services through its Cn.Boo web site in China reported that its Chinese joint venture partner HuaJu signed an agreement with VVSky Broadband Media Group to acquire short video programs to feature on its web site.
The agreement focuses on two major fields, commercial cooperation and copyright licensing. VVSky will provide 20 short video programs per week that Cn.Boo can make available to members on its web site, and Cn.Boo will provide free advertising to VVSky.
The CnBoo web site, owned by the Joint Venture between China YouTV Corp. and HuaJu, seeks to increase its brand name and market share through on-line activities and off-line activities. On-line activities include cooperation with other sources of programming in order to increase the content that it can make available to attract more members.
Originally posted on June 25, 2007 @ 7:49 pm