CBS Corporation announced the creation of the CBS Interactive Audience Network which will initially include new content deals with a host of online distributors including AOL, Microsoft, CNET Networks, Comcast, Joost, Bebo, Brightcove, Netvibes, Sling Media and Veoh. The agreements solidify CBS’s position as the most widely distributed professional content provider on the Web.
Advertising revenue will be shared between CBS and its partners. All content will be available domestically with select clips and full-length sports programming distributed worldwide.
“Today marks an important step in our strategy to distribute content broadly across the online interactive landscape on an open, non-exclusive basis,†said Leslie Moonves, President and Chief Executive Officer, CBS Corporation. “Each of these partners offers value to our audience and our advertisers, who can now come to CBS not only for the most watched network on television, but for the most widely distributed professional content online.â€
Originally posted on April 13, 2007 @ 8:35 am