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New Media News Every Morning

SplashCast, Hulu deliver online video to social networks

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For the first time and for free, social network users will be able to embed and watch entire seasons of popular shows on their MySpace.com and Facebook pages using SplashCast’s “social TV player” technology.

As more TV viewers continue to find their favorite shows online, Hulu.com is teaming with content syndication service SplashCast to distribute primetime television on MySpace.com and Facebook. Whenever new episodes are available on Hulu, SplashCast automatically syndicates the content directly to a viewer’s social network pages. Viewers also have access to the entire network of premium channels after installing a single SplashCast player. Additionally, viewers will be able to meet and interact with other fans watching the same shows.

The SplashCast player includes full episodes and clips from various seasons of each show, as well as interviews with the show’s characters, producers, and more. Fans can even upload their own humorous photos and videos for all to see, as well as view, rate and comment on photos and videos submitted by others.

Originally posted on December 10, 2008 @ 11:55 am

Clearspring, Brightcove partner for online video distribution

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Clearspring Technologies has formed a distribution partnership with Brightcove and has joined the Brightcove Alliance, a global ecosystem of partners developing solutions and services with the Brightcove online video platform. The partnership integrates Clearspring’s Launchpad sharing services with the Brightcove online video platform to enable simplified video sharing across dozens of social networks and blogs.

Bringing together the quality of the Brightcove online video platform and the reach of the Clearspring sharing menu benefits viewers, content providers, and advertisers. Online video enthusiasts can easily share their favorite content with friends on sites such as their blogs and social networking pages. Through viral sharing, video publishers attract more unique visitors across the distributed Web and advertisers reach a larger and more targeted audience.

Clearspring, which already distributes and manages widgets and sharing services for premium content sites including MTV Networks, Fox Television and NBC Universal, will provide video publishers using Brightcove the opportunity to add the Clearspring sharing services to their video players. This will make sharing video with friends and social groups across popular sites like Facebook, MySpace, iGoogle, Twitter and Digg quick and simple.

Originally posted on December 9, 2008 @ 9:53 am

Metacafe introduces new music channel

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Metacafe has launched the Metacafe Music Channel. The channel features established artists and up-and-coming acts in the genres of Pop, Rock, R&B, Hip Hop, Country and Latin.

Metacafe has signed on to the affiliate program for Sony BMG’s MyPlay Video Network, which enables it to run a wide range of frontline Sony BMG music videos right on its own site. Additional content partners will be added to the Metacafe Music Channel in the coming months.

Originally posted on November 19, 2008 @ 12:09 pm

HealthiNation raises $7.5 million in funding for expansion

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Digital health video network HealthiNation has raised $7.5 million in Series B funding led by Intel Capital. The new funding will support the company’s growth in programming, ad sales and operations for its core media network along with new offerings for health literacy environments such as employer health programs, hospitals, and health clinics.

Previous investor MK Capital also invested in the round. In addition, HealthiNation announced an expansion in its online video network, including partnerships with LifeScript, UCompare Healthcare, Parade Magazine, Lee Enterprises, and Guideposts Magazine.

HealthiNation’s premium quality video programs are created for consumer audiences, delivering unbiased, medically-reviewed content delivered in short entertaining episodes. HealthiNation’s experts are featured in each episode, covering a wide variety of diseases and conditions like diabetes and heart disease, along with everyday health topics like nutrition, first aid, and family health.

Originally posted on September 30, 2008 @ 1:58 pm

Metacafe brings new content partners

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Metacafe announced the addition of 12 new content partners who are making original short videos well suited to the interactive Internet medium and companies that are aggregating such content. This content licensing initiative advances Metacafe’s vision for developing short-form video as a new entertainment genre and lucrative global media business.

New content partners, all of which are now distributing short videos on Metacafe and working with the company on a revenue-sharing basis, include:

60 Frames, Aniboom, CelebTV.com, Collegiate Images, Comedy.com, Comedy Time, Diagonal View, GamePro Media, SXM, Wannahaves, YoungHollywood.com.

Originally posted on August 7, 2008 @ 10:05 am