PayPlay.FM today started selling its 1,300,000-track catalog in unprotected MP3 format at the price of 88 cents per song. The move continues PayPlay’s strategy for uniform support of Mac and UNIX platforms, iPod, Zune and other portable players incompatible with Windows Media DRM, offering customers the ultimate in flexibility.
“On the Day Against DRM last year we committed to provide our customers with the music download freedom of choice. Today we live up to that promise, delivering more than twice the number of tracks pledged in October in DRM-free format,” said Elliot Goykhman, PayPlay CEO. “The new version of PayPlay.FM makes it extremely easy and exciting to buy music. We are proud to be the world’s largest MP3 download store.”