The Entertainment Software Rating Board or ESRB is an organization that gamers know quite well. It is the main organization that provides ratings for games in the United States. The ESRBâ€™s domain has always been limited to video games that come out on game consoles, PCs and gaming handhelds. But the organization is now setting its sights on the fastest growing gaming niche in the market today, mobile devices.
The ESRB, along wth the CTIA Wireless Trade Association, is planning to release a new rating system that is aimed solely at mobile games. The unveiling is reportedly scheduled on November 29. The ESRBâ€™s presentation will be held in Washington DC at an event that will be hosted by ESRB President Patricia Vance and CTIA President Steve Largent. The event is going to have some political flavor with US Senators Kelly Ayotte and Mark Pryor attending as well. [Read more…]