Bamboo MediaCasting, Inc., provider of scheduled, push delivery of subscription content to mobile customers, has unveiled its SilverStripe white label solution to U.S. mobile carriers and service providers.

Bamboo MediaCasting’s SilverStripe solution enables carriers, service providers and off-deck portals to offer a channel-based subscription service using its proprietary Push-Store-Play technology. The SilverStripe solution automatically delivers subscriber-selected episodic audio, video, news, movie trailers, music and other programming to the user’s handset, where it is stored in the phone’s memory. SilverStripe provides mobile users a crystal-clear audio and video experience with no disruptions from streaming, downloading or WAP.

Originally posted on March 31, 2008 @ 9:15 am

Mobile operator 3 UK announced the launch of the first ad supported, commercial mobile music video service in conjunction with Sony BMG Music Entertainment (UK). The service, powered by Rhythm NewMedia, is available to all 3 UK customers and is accessed through 3’s music homepage. Customers can now watch their favourite music videos from artists on their mobile phones anywhere and at any time.

The new Sony BMG video collection is the latest addition to 3’s existing free mobile video service. The service is offered to customers with no data charges and is supported by short, targeted video ads. Rhythm NewMedia both sells and delivers a targeted and personalized video ad before the music video based on demographic data collected. This new service complements the existing 3MusicStore, and will also offer links to purchase products.

Originally posted on March 30, 2008 @ 9:42 pm

Fox Mobile Entertainment (FME) announced the launch of the Fox Entertainment Mobile Network, a mobile web portal that puts one of the most impressive lineups of television content ever brought to the mobile platform at one convenient mobile location.

The portal includes a variety of content from some of America’s favorite television networks including FOX, FX, SPEED, National Geographic Channel, and Fox Reality Channel and includes over 30 mobile web sites for top-ranked programming such as The Simpsons, 24, Family Guy, Nip/Tuck, NASCAR and Dog Whisperer. All content can be accessed by mobile users on their mobile phone’s web browser at FoxMobile.com.

The Fox Mobile Entertainment Network brings the Fox Networks Group online web experience to the wireless market. Mobile platform and management tools from July Systems enable the Network to offer a robust and highly branded consumer experience. All wireless subscribers can access the Fox Mobile Entertainment Network on their mobile browsers at FoxMobile.com. Additionally, the Network will be available via MEdia Net on AT&T and Sprint’s Wireless Web.

Originally posted on March 31, 2008 @ 6:13 pm