Ad representatives to web publishers Burst Media has launched Burst Trendsetters Network, an online advertising network that caters to brand advertisers who seek to reach highly influential 15–34 year olds as they view content online. The network allows marketers to deliver their brand advertising in conjunction with some of the Internet’s most engaging entertainment, fashion and music content. The Burst Trendsetters Network includes 100 websites that reach 7 million unique visitors and delivers more than 51 million web impressions.
A key concept behind the Burst Trendsetters Network is the availability of cutting edge creative and inventory options for advertisers to reach these media-savvy consumers. These creative solutions – including widgets, video, storytelling modules, and mobile display ads – extend the reach of an advertiser’s message and introduce a viral element to an advertiser’s campaign. The Burst Trendsetters Network also offers brand advertisers standard IAB creative units, rich media placements and custom sponsorships programs.
Originally posted on May 6, 2008 @ 10:22 am