An M&M’s Halloween Rescue Squad will aid holiday planners as Mars experiments with on-demand delivery.
The future of shoppable TV ads? It isn’t QR codes
Roku’s Director of Ad Innovation Peter Hamilton details four ways to make a powerful shoppable TV ad.
McDonald’s US CMO on brand’s first-party data transformation
After years of struggling with the youth market, the chain has turned things around thanks to its loyalty program and more culturally impactful campaigns.
Ford builds gamer van for TwitchCon road trip
The automaker steps up its gaming involvement in a collaboration with Wieden+Kennedy and esports organization NRG’s Full Squad Gaming media brand.
Mars Petcare appoints first chief brand and experience officer
Najoh Tita-Reid, previously CMO at Logitech, will seek to elevate consumer experience and drive growth across a portfolio of brands and services.
- « Previous Page
- 1
- …
- 352
- 353
- 354
- 355
- 356
- …
- 364
- Next Page »