1 of 5 Americans view video over internet everyday, a study made by Pew Internet and American Life Project says.
Essentially, this Pew study shows that on a typical day, 19% American adults watch some form of video, news being ranked number one followed by comedy vids. According to Mary Madden, senior research specialist at Pew, people have gotten comfortable with the idea of using the Internet for video, especially news outlets which are among the first to deliver online video.
Also, about 50% of video viewers within the 18-29 age bracket watch clips on YouTube, 15% view MySpace, in contrast with only 7% who turn to a cable or network TV site.
Apparently, having a high-speed internet access is an important element in accessing video sites. It turns out that 25% of those with broadband connection watch video on a regular day, while only 9% with dial-up connection do so.
This telephone survey of 1492 internet users was conducted Feb 15 to March 7.
Originally posted on July 26, 2007 @ 4:11 am