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Wellness community on authentic and holistic living launched

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yuvalla.jpgYuvalla, a Los Angeles wellness company geared towards integrating eastern philosophy with western culture, announced the launch of its unique online community. The Yuvalla web community is a gateway for like-minded individuals to share ideas, make friends, and find news and resources for natural, holistic and green living.

Yuvalla’s mission is to help individuals live more consciously by providing pathways, products, and services for personal and social transformation. People can find news and information on such topics as global warming, holistic health, sustainability and yoga.

The easy to use site also features a one of a kind meditation room, allowing users to select from a choice of four serene nature-inspired locations with streaming video, including ambient sounds or inspirational music, and a choice of three different timer settings for a personalized touch. “This miniature getaway is designed to soothe the senses and relieve stress,” says Yuval Selik, CEO of Yuvalla, who co-founded the organization with his wife, actress Alla Korot. “We wanted to create a place where even those who can’t leave their desks during the day would have a place to escape and relax, as well as keep up to date on the latest news and resources on issues that affect our planet.”

Originally posted on July 23, 2007 @ 3:45 pm

AETN launches mobile video channels for A&E Network and The History Channel

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mobitv.jpgA&E Television Networks and MobiTV, Inc., the leading provider and platform for content delivery over mobile and broadband networks, today announced the launch of A&E Mobile and The History Channel Mobile. The made for mobile channels are available today on the MobiTV service via participating mobile carriers throughout the U.S.

The creation and distribution of A&E Mobile and The History Channel Mobile to wireless video subscribers in the U.S. is a step in AETN’s overall digital strategy to deliver its programs and services to viewers on multiple platforms.

“The mobile platform is an increasingly important interactive screen that provides our consumers with access to our branded programming wherever and whenever they want it, and we are pleased to partner with MobiTV to offer A&E Mobile and The History Channel Mobile to viewers,” said Paul Jelinek, Senior Vice President, Digital Media, AETN. “These mobile channels enable us to offer a new service to our existing audience, and through cross promotion, to bring new viewers back to our linear channels.”

Originally posted on July 23, 2007 @ 10:30 am

TurnHere, Pheedo partner to massively distribute web video via RSS

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pheedo.jpgTurnHere, Inc., an online video solutions platform, and Pheedo, an RSS marketing company, announced a strategic partnership focused on the “mass distribution” of authentic, highly engaging online video content via real-time, RSS feed-powered technology.

“As online video continues to gain momentum, we’re excited to work with leading marketers to tap into increasingly valuable distribution platforms,” said Bradley J. Inman, founder and CEO, TurnHere. “By partnering with Pheedo, we’re able to extend our current distribution solutions to allow our customers to blanket the Web with highly impactful, massively distributed and measurable online video marketing campaigns.”

TurnHere and Pheedo are currently developing a full-scale campaign for BookVideos.tv, TurnHere’s recently launched book-centric broadband video channel, to reach an even broader audience of readers. Pheedo’s RSS marketing platform will provide TurnHere with vibrant and trackable results that will combine engaging editorial interaction rates, natural search engine improvement and viral distribution reach through social networks and long term subscribers. TurnHere’s videos from BookVideos.tv are already distributed across such portals as Yahoo!, MSN, Google and YouTube.

Originally posted on July 23, 2007 @ 12:00 pm

ePregnancy.com relaunches to increase user-experience

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epregnancy.jpgBabyUniverse, Inc., an Internet content, commerce, and new media company in the pregnancy, baby and toddler marketplace, announced the re-launch of ePregnancy.com. The site now offers enhanced features and social networking capabilities for a heightened user experience.

ePregnancy.com is now delivered through an interactive format in which the consumer can tune in to broadcast-quality streaming television, browse an extensive catalog of expert articles, interact through live events, respond to synchronized and targeted advertisements, engage in e-commerce transactions, and interact with peers through a thriving message board community.

A top-notch editorial team brings ePregnancy visitors top pregnancy and baby resources. Content includes product reviews and recall information, week-by-week pregnancy calendars, expert articles and blogs and original video programming on a variety of topics related to pregnancy and parenthood. The site also offers a robust set of social networking tools that allows users to create and share their own blogs, picture galleries, and chat dialogues with other ePregnancy members. Soon visitors will be able to create their own pregnancy pages and invite friends and family to share.

Originally posted on July 23, 2007 @ 9:11 am

Chicagotribune.com relaunches

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chicagotribune.jpgChicagotribune.com relaunched today with a bright, new look and additional features that enhance the user experience. The site is built on a new platform that is designed to better serve users in the broadband environment.

The redesign includes more prominent video placement to complement content and interactive tools that enable users to share photos, videos, opinions and stories. New article tools give users the ability to change the font size or view an article on a single page.

“This redesign underscores our commitment to adapting to meet our users’ needs in the constantly evolving online environment,” said Alison Scholly, Chicago Tribune vice president and general manager of Chicago Tribune Interactive. “The ability for more user-generated content creates a richer dialogue with our readers.”

The new platform provides standardized ad positions and a more streamlined process for local and national advertising sales across the network of Tribune Interactive newspaper sites. The added video placement also gives advertisers a new option for their online campaigns.

Originally posted on July 20, 2007 @ 8:49 am

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