AtomicOnline, an online media company, announced the launch of their fourth demographic hub theFashionSpot.
Originating in July 2001, theFashionSpot made a name for itself as an invitation only community of designers, stylists and fashionistas that dissected designer collections, celebrating some and skewering others. theFashionSpot.com has grown into a well respected fashion editorial site with a strong and active community element. The site currently reaches over 1 million unique visitors each month, with close to 70,000 registered
members playing an active role in the site’s forum. It is that in-market participation and authenticity that makes theFashionSpot.com the largest fashion community site and attracts other sites catering to the same affinity to partner with theFashionSpot in terms of cross-promotion, content syndication and ad sales.
AtomicOnline acquired theFashionSpot earlier this year with its continued dedication to developing and nurturing leading consumer internet brands that connect online communities through major demographic hubs. These include CraveOnline for men, SheKnows for women and TeenCrunch for teens and now theFashionSpot. Contrasting to distributed media networks that merely aggregate disparate, unrelated websites, Atomic properties are legitimate branded destinations which own and manage all their sub-properties.
Originally posted on April 15, 2008 @ 2:17 pm