Asylum, AOL’s lifestyle website for men, is going international with launches in Australia, India, Italy, and the UK.
Each international site has an editorial team based in the territory that creates local content as well as syndicates content from the U.S. and the other Asylum sites.
AOL plans to launch Asylum in additional countries by year’s end, as part of the company’s ambitious global expansion effort. Launched in the U.S. in December, Asylum is one of the web’s most visited men’s lifestyle site, attracting nearly 3 million domestic unique visitors in April.
Originally posted on June 5, 2008 @ 3:39 pm