A&E Television Networks and MobiTV, Inc., the leading provider and platform for content delivery over mobile and broadband networks, today announced the launch of A&E Mobile and The History Channel Mobile. The made for mobile channels are available today on the MobiTV service via participating mobile carriers throughout the U.S.
The creation and distribution of A&E Mobile and The History Channel Mobile to wireless video subscribers in the U.S. is a step in AETN’s overall digital strategy to deliver its programs and services to viewers on multiple platforms.
“The mobile platform is an increasingly important interactive screen that provides our consumers with access to our branded programming wherever and whenever they want it, and we are pleased to partner with MobiTV to offer A&E Mobile and The History Channel Mobile to viewers,” said Paul Jelinek, Senior Vice President, Digital Media, AETN. “These mobile channels enable us to offer a new service to our existing audience, and through cross promotion, to bring new viewers back to our linear channels.”
Originally posted on July 23, 2007 @ 10:30 am