This one is a noble Greendeavor. It’s is a free social networking website which enables consumers to earn reward points and reduce their carbon footprint by making earth conscious choices in their everyday lives. It’s a hybrid of a social network and a shopping rewards program designed to inform and motivate consumers to embrace sustainability.
“Our inspiration for Greendeavor came from observing a strong disconnect between the majority of Americans and conscious consumerism.” Says Greendeavor Founder & CEO Adriaan Zimmerman. “We are taking a fresh new approach to this impasse by making sustainability a fun, personalized, and gratifying experience for consumers while providing them with the incentives to take that first step.”
Greendeavor’s free membership rewards users for partaking in the community, taking advantage of its incentivized awareness opportunities, and shopping at the most progressive retailers in the country. Additionally, users can create profiles, connect with friends, send messages, and share interests & information within the community. As members earn reward points, they simultaneously offset their daily carbon emissions at no direct cost and can monitor their own and their friends’ carbon credit progress each time they sign in. It’s a social network with a noble cause. We just said that.
Originally posted on May 10, 2007 @ 3:36 pm