If you think that just by building a good website or having good content, you can draw large audiences, you are mistaken.
The days of setting up shop and automatically getting traffic just by being online are over. Today, if you want to have success on the web you need a unique angle and a reputable brand so that visitors have something to remember you by.
If you want to get noticed, you have to build a brand that will draw the crowd in. And although traditional marketing techniques can be costly and take their time in producing results, this doesn’t have to be the case with the internet.
By using offline and online DIY (do it yourself) methods and some guerilla marketing techniques, you can build, announce, and control your brand without having to spend loads of money.
The following tips should help you get the word out.
Originally posted on December 18, 2006 @ 2:14 pm
Loren Feldman says
Awesome post :)