If you’ve watched the video attached to this post from start to finish, you’ve probably noticed the advertisement that flashed Â out Â starting from the 15 seconds time mark. Did you scan the barcode? If you did not ,well you just missed the chance of taking a crack on possibly one of the coolest way of downloading an app to your phone. To be specific about it – the Weather Channel app for your Android device.
Believe it or not, it actually works. After scanning the barcode using the Bar Code Scanner Android app, Â your phone will be triggered to connect to the Android market to download the Weather Channel app.
And that’s for the Weather Channel app only. Can you imagine how effectively the Android can reach out to its targeted users if more Android apps will adopt the same advertising strategy? Â You don’t have to do the numbers because we all know that perhaps majority of consumers still watch the weather segment of their favorite news programs on TV.
Soon enough, there might be a big chance that corporations will adopt this same method to reach out to their consumers directly as well. But in the meantime, let’s be contented with the fact that this might give the Android platform a boost in terms of popularity. This has to be done especially since the IDC predicted that the Android platform will the number two mobile OS by 2013.
Both the Bar Code Scanner app and the Weather Channel are free apps. Just visit the Android market from your phone’s apps screen.