What is it with the iPhone that its rivals keep on attacking it with their iPhone mocking ads? Even AT&T wasn’t spared from Verizon’s anti-iPhone campaign tactics.
So now, Verizon’s latest foray has Motorola’s support, of course mainly because Moto’s got an Android-power phone that directly competes with the iPhone. In their latest concerted effort to mock and put bring the iPhone down, at least to prospective iPhone users, the ad this time belittles and insults the iPhone’s by referring to it as all beauty with no brawns.
Aside from the fact that it has some masochistic undertones, Motorola and Verizon misses the point why the iPhone clicks among male users. The thing is Â male users treat their gadgets, in this case the iPhone so dearly like their second girlfriend.
And that’s the reason why the iPhone needs to be beautiful. When it comes to anything that they can carry around men still prefer to bring something beautiful. Toughness and durability only comes second if not third or fourth.
That’s what the Droid ad missed which I hope you our dear readers won’t miss.