DriverSide has secured $5.3 million led by new investor Allegis Capital with participation from original investor Catamount Ventures and the company’s founders. The funding will be used towards investment in revenue-generating partnerships with automotive services companies looking to reach car owners, and to accelerate DriverSide’s product development. The new round of funding brings DriverSide’s total venture capital funding to $8.4 million.
DriverSide also announced a partnership with Integrated Services (ISI) the maker of LubeSoft . DriverSide will build online “garages†for ISI’s operator customers, helping them provide an end-to-end ownership experience for their consumers. ISI operates in over 2,500 locations around the US.
DriverSide’s partnership with ISI is designed to help fast lube operators optimize relationships with their customers. Once created, the garage is automatically updated with vehicle service histories and is fully customized to the needs of the consumer and his or her vehicle. Automatic email reminders about servicing, recalls, parts and other ownership needs, keep consumers engaged and informed about extending the life of their vehicles.
Originally posted on March 12, 2009 @ 12:14 pm